The LYCRA Company Launches New LYCRA® FiT400™ Fiber

The LYCRA Company has launched a new sustainable solution for athleisure, activewear and swimwear. LYCRA® FiT400™ fiber optimizes the comfort and performance of knits.

The company's latest EcoMade offering is a unique bicomponent fiber engineered to optimize the performance and comfort of knits. It delivers a durable soft hand-feel, low shrinkage and high uniformity to fabrics. LYCRA® FiT400™ fiber is made from 60% recycled PET and 14.4% from bio-derived resources and is GRS certified.

The fiber includes two different polyester polymers, which together create a helical crimp, providing permanent stretch and recovery properties, as well as breathability, cooling comfort and chlorine resistance to fabrics.

LYCRA® FiT400™ fiber helps set the stage for circularity, a key priority for The LYCRA Company, the leading rubber raw material manufacturer. In controlled tests under specific conditions, this fiber was recycled back into new polyester fibers, thereby demonstrating the technical feasibility of this process.*

"We developed LYCRA® FiT400™ fiber to deliver in-demand performance benefits and an enhanced soft hand to the knit fabric category," said Steve Stewart, chief brand and innovation officer at The LYCRA Company. "This innovation also meets customer and consumer expectations for more sustainable solutions since it is made with recycled and bio-derived materials."

LYCRA® FiT400™ fiber will be advertised to the trade. The "It’s Time for Better" campaign aims to disrupt the activewear, athleisure and swimwear categories with the message that consumers and the planet deserve better—better-functioning garments offering reduced environmental impact.

Fabrics and garments powered by LYCRA® FiT400™ fiber are eligible for LYCRA® XTRA LIFE™ or COOLMAX® EcoMade brand hangtags if they meet specific brand quality standards. Both brands enjoy high levels of consumer brand awareness worldwide.